The Media Archive for Central England is the public screen archive for the East and West Midlands. An independent charity and company based at the University of Lincoln, MACE acquires, catalogues, preserves and makes widely available moving image materials that inform our understanding of the diverse cultures and histories of communities between the Lincolnshire coast and the Welsh border.
This film is part of Free
Asian Fashions
The sari has been worn by Asian women for millennia and in 1976 it was about to become a staple of wardobes across the UK.
From the collection of:
Overview
John Swallow visits the Alankar House of Sarees in Leicester to report on the rise in their popularity. Apparently saris are are becoming increasingly fashionable amongst non-traditional wearers of the garment and, although the mac wearing Swallow may not be the most knowledgeable on the subject, he finds out how women should wear the brilliantly coloured fabric.
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