This film is part of Free
Cinema Adverts for Humber, Raleigh and Rudge Bicycles
A fun selection of vintage animated adverts promoting some of Britain's leading bicycle brands.
Overview
This fun selection of 'locals' - simple adverts promoting independent bicycle dealers for screening in local cinemas - takes us back to a lost age of screen advertising. There's none of the sophisticated sleight of hand of modern marketing techniques here: these short and to-the-point ads take the direct approach, with images of young and old enjoying life on two wheels.
The name P. Howell of Reading has long since gone but the premises on Wokingham Road are still trading in bicycles today. Likewise, Woodbridge Road in Guildford is still home to a cycle outlet, albeit under a different name. The others are now consigned to history, as is the Rotherham cinema that once stood opposite Tate's High Grade Cycles.
Related
Your Shopping Guide Your Shopping Guide
Advert 1930 5 mins Silent
Lingerie, wallpaper, garages - there's something on offer for everyone in these lo-fi local cinema ads from Darlington
Air to Wear Air to Wear
Advert 1957 2 mins Silent
As full of holes as his Aertex shirt, Uncle Jeff’s tall tales are captured in crayon in this animated cinema ad
Ovaltine - Train Ovaltine - Train
Advert 1985 1 mins
Ovaltina will pick you up! With an electronic 80s synth and a catchy theme tune, Ovaltina parachutes in to save the day
Love on the Range Love on the Range
Advert 1939 6 mins
An animated Western mock-opera about Horlicks? Bring it on!
Molar Mischief Molar Mischief
Advert 1946 2 mins
Look out, germs at work! These loveable molar mischief making puppets really dig tooth decay.
Dolly Put the Kettle On Dolly Put the Kettle On
Advert 1947 2 mins
A spurned doll turns knife-wielding femme fatale when she doesn't get her teddy bear, in this cartoon cinema ad for tea
Khichdi Khichdi
Animation & Artists Moving Image 2023 16 mins
The interwoven stories of four best friends who reunite in the UK, thirty-five years after training together as nurses during their teens in Ferozepur, Punjab.
Every Moment Counts Every Moment Counts
Animation & Artists Moving Image 2023 9 mins
A short animation that offers a window into the world of children’s palliative care.
Dr XYZ: A Medical Drag Transthology Dr XYZ: A Medical Drag Transthology
2023 15 mins
A satirical take on the healthcare service announcements of the 1960s and 70s.
Police Story: Panel Discussion Police Story: Panel Discussion
Inside Film 2024 24 mins
Panel discussion on Jackie Chan's 1985 action classic Police Story, with Chase Armitage, Sam Mak and Jadey Duffield.
China O'Brien: The Reunion China O'Brien: The Reunion
Documentary 2024 60 mins
Cynthia Rothrock, Richard Norton and Keith Cooke reunite three decades on from the groundbreaking martial arts classic.
Women in Action Panel Discussion Women in Action Panel Discussion
Inside Film 2024 28 mins
Action Xtreme - the UK's leading action film studio - hosts this panel discussion with four leading women in action cinema - Soo Cole, Jo Rolison, Jadey Duffield and Ioanna Karavela.